Flappy Bird, 2048, Don't Step on the White Tiles and most recently, 100 balls...
While we think the app business is more and more difficult for indies, over the last few months we also saw one after one seemingly indie wonder surging to the top in the App Store chart. Frankly those apps did not look sexy at first glance and while the game may be fun, I am sure there are other games which are better than them buried somewhere in the App Store.
I just can't figure out their winning formula? Don't think the developer has a multi-million budget. So did they come up with some magic marketing? or some dark arts behind? or it's just pure a smile from lady luck?
Just want to see what everyone thinks here.