The iAd Stats Thread

Gudus · July 2010

myandroid;219470 said:
Apple originally said iAds would be for U.S. developers only? where did you see the message, the apple website?

Here's the article: News and Announcements - June 2010 - iPhone Developer Program

Apple said:
At launch, well roll out in North America and ramp up the number of ads served in the weeks and months ahead. For developers outside of North America, iAd will be rolled out in a few months.

Rudy · July 2010

Gudus;219475 said:
Here's the article: News and Announcements - June 2010 - iPhone Developer Program

North America also includes Canada and Mexico not just the US ;)

Gudus · July 2010

Rudy;219587 said:
North America also includes Canada and Mexico not just the US ;)

True, misread that :) (edit: mistakes like this make me feel like one of those Americans that think the U.S. is at the center of the world! Not me, I promise! lol)

BuschyBoy · July 2010

I understand Gudus' confusion because I had thought I heard U.S. only as well being tossed around a lot. Certainly these types of mistakes happen.

I had an app rejected because it still showed the border even when an ad wasn't displayed, so I'm getting ants in my pants hoping it's approved soon so I can start making some iAds money as well! Then I can decide how to move forward with my other applications. I think I might try AdWhirl or Burstly.

TunaNugget · July 2010

Gudus;219415 said:
Wow. I'm getting a fill rate close to that, but that click through rate is crazy high--kind of fishy. . .

It's high, but not crazy. That would be a pretty normal CTR for my custom ads, about double what I see for most network ads.

If 35% starts to seem like a normal fill rate, I'll switch over. But I'm leery of risking updates before I'm sure the fill rate is there.

Gudus · July 2010

TunaNugget;219684 said:
It's high, but not crazy. That would be a pretty normal CTR for my custom ads, about double what I see for most network ads.

If 35% starts to seem like a normal fill rate, I'll switch over. But I'm leery of risking updates before I'm sure the fill rate is there.

He knows something I don't, then, because my CTR on iAds has been 1-2%.

Slecorne · July 2010

My CTR is around 1-2% also.
I don't know for iAd but I know that AdMob follows CTR and disable apps with too large CTR or with many clicks and no purchase I'm not sure. Anyway I received a mail from AdMob once telling me my statistics were "suspicious" and that I should be careful not to put ad close to buttons and other advice.

Sinecure Industries · July 2010

We are putting iads into our free apps today, hopefully it will work well enough, haha

pofak · July 2010

My first app with iAd (an update) was approved today. I don't have any impression yet but I already have questions about the stat page:)

As you know stat can be listed by country. Should I expect any impression if the country is not US? I have a US development account.

I see people report fill % here. Are these only US fill or total fill?

thezonie · July 2010

Our iAd-supported app was approved yesterday morning and our fill rate is still 0.00% as of this afternoon ... Not very happy with the performance so far.

simplymuzik3 · July 2010

Anyone with a large-scale app try iAds? We currently have Admob in The Impossible Test, and right now we have >600,000 requests/day on average. We switched to Mobclix instead of Admob (switch will take place in new update), but has anyone tested iAds with very large amounts of requests? How is iAd holding up, or should we just stick with Mobclix for now?

Also, if anyone has used Admob and Mobclix, which one pays more?

vanillasky65 · July 2010

@simplymuzik3 I haven't have the amount of impression as you are (600,000) mine is only 200,00 but I have used both Admob and Mobclix. Mobclix pays about *2 more than Admob but sometime it does take time for them to pay.

simplymuzik3 · July 2010

vanillasky65;220092 said:
@simplymuzik3 I haven't have the amount of impression as you are (600,000) mine is only 200,00 but I have used both Admob and Mobclix. Mobclix pays about *2 more than Admob but sometime it does take time for them to pay.

Thanks, I thought Mobclix would pay better, but I never expected to hear a 2x increase! I guess iAds still have some time before they can have higher fill rates and become more profitable.

Gudus · July 2010

pofak;220039 said:
My first app with iAd (an update) was approved today. I don't have any impression yet but I already have questions about the stat page:)

As you know stat can be listed by country. Should I expect any impression if the country is not US? I have a US development account.

I see people report fill % here. Are these only US fill or total fill?

This is a good point. I think, right now, there are only impressions in the U.S. My fill rate overall is about 20%, but my fill rate in the U.S. is about 40%.

BuschyBoy · July 2010

I think I'll need to go with a priority of iAd then AdMob then house ads...

The low fill rates are alarming but the high eCPM is incredibly exciting.

Gudus · July 2010

BuschyBoy;220240 said:
I think I'll need to go with a priority of iAd then AdMob then house ads...

The low fill rates are alarming but the high eCPM is incredibly exciting.

That's exactly what I'm doing currently. Using AdWhirl right now, but thinking of trying Burstly.

BuschyBoy · July 2010

I think since I'll always use iAd when it's available anyway, it wouldn't be such a big deal do just not use yet another agency.

msudan · July 2010

One small question,

I am not an US developer, if I use iAd in my application, will I get impressions from US people?

Thanks..

Rudy · July 2010

msudan;220391 said:
One small question,

I am not an US developer, if I use iAd in my application, will I get impressions from US people?

Thanks..

yes you will

msudan · July 2010

Rudy;220466 said:
yes you will

So what's the idea about the below text from apple ??

Originally Posted by Apple
At launch, well roll out in North America and ramp up the number of ads served in the weeks and months ahead. For developers outside of North America, iAd will be rolled out in a few months.

Rudy · July 2010

msudan;220487 said:
So what's the idea about the below text from apple ??

I think iAds is open only to developers in North America right now (but it's more than just US)

I'm not 100% sure on that one though, I didn't really look into it since Canada is included in that

Slecorne · July 2010

I am a developer in Switzerland and my app got impression from US customers.
Just get the iAd contract and read it, it says nowhere that developer outside US won't be able to participate in iAd. A press release is not contractual, in my opinion it was just to state that iAd will be delivered only to US customers.

MozyMac · July 2010

Rudy;220488 said:
I think iAds is open only to developers in North America right now (but it's more than just US)

I'm not 100% sure on that one though, I didn't really look into it since Canada is included in that

I'm in Dubai, and I'm getting impressions, I think apple meant that Ads will be served to US customers only.

jclardy · July 2010

Anyone else have a terrible fill rate today? Mine has been around 40-50% but today dropped to lower single digits...on the day that I received the most requests so far :rolleyes: oh well, this is my slow performing app anyways, I'll see some real numbers once my next update is approved.

pofak · July 2010

Rudy;219587 said:
North America also includes Canada and Mexico not just the US ;)

Has anyone received any impression from Canada?

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