Please do not post the same thing multiple times. The board software automatically flags certain posts as needing moderator attention. This happens the most often for new users. I'm pretty sure this is made clear at the time you attempt to post. Posting the same thing over and over again just makes that many more posts the moderators have to weed through later. This makes us sad. Don't make us sad. If your post/thread doesn't appear, just wait a while. Don't post it again. If it hasn't shown up by the next day, then you can try again. I normally go through posts in the mornings, and try to check a few times throughout the day, but I'm not here 24/7. There will typically be a significant delay before posts are approved. Just be patient.
Yet another indie developer's game. Promotion problem.
my name is Alexander, I'm an indie game developer. I've just finished and released a game I was working on during last year. It seems like my expectations of game sales were totaly wrong. The only thing I'm absolutely convinced about now is - "the game won't generate any profit on it's own". There were only about 50 sales ($0.99) during the first month and now there're no sales at all. I hadn't do any marketing research before I released the game and it was a shock to understand how many games are released every day on the App Store (~100). My game has just dissolved in a huge amont of other applications. App Store is just glutted with enormous amount of applications now. Even if Angry Birds didn't exist and have just been released they won't be noticed. I heared a phrase that 95% of Forex traders lose they first deposit. Now I can equally suppose that 95% of indie iOS developers never generate enough profit for comfortable living. And I can even suppose that 95% of companies that develop games for iOS never achieve ROI. But enough lyrics :)
There is always no sales without good advertisement. But iOS applications are not casual goods - what is the best way to advertise an iOS game? I'm pretty sure this is the questions indie developers ask most often. Does anybody here succesfully promoted any $0.99 appication and earned lets say $10k?
1) Banner advertisement. I own several websites and know which CTR do banners give. It's about 0.2% for a 200x350 first screen banner. This means that if a web site generates ~100k page views per day you'll get about 200 banner clicks per day, 6000 clicks per month. A click is not a sale!!! I think at most 1 of 10 will buy your appliction. Which means you'll get 600 sales per month. For $0.99 application (your share is $0.70) you'll earn $420 per month. But do you know how much does a 200x350 first screen banner cost on a website which generates 100k views per day? Much more! It is only an estimation but my opinion is that normally any banner advertisement won't work for iOS applications.
2) Google AdWords. I'm pretty sure this kind of advertisement won't help to sell mobile games. People do not normally use search engines to find and buy mobile games.
3) Reviews. How many iPhone/iPad users do read reviews? I'm not sure but I think that not so many. I think this could help only if your game is 100% addictive hit like Cut the Rope. This could initiate a word of mouth wave which could generate profit. But a review of an ordinary game IMHO won't help at all as no word of mouth wave will be initiated.
Though I'm an indie developer the game I created is of high quality. May be it's not so much addictive and easy to get started with but at least it's stable, colorful, funny and unusual. It's a 3D deathmatch game. You can play against bots (AI) or other humans via Bluetooth, Wi-Fi or over Internet. Technically the game is really complicated. It took me over 15 years of experience in IT field to bring together knowledges from different areas (3D graphics, AI, networks, audio, C++, Objective-C, etc., etc., etc.) and finally develop the game. And now I met another challenge - how to monetize the project. Does anybody have an idea? I can provide game URL if it's allowed on this forum.
Post edited by vilgus on
Crazy Teapots is an entertaining 3D Deathmatch Game where players are teapots and missiles are fruits. Play against computer-controlled players (bots) or your friends on one of the provided game maps and enjoy the fun! :)