I'm stressed out about how to market my app. We put a lot of efforts into developing a useful VOIP app that is free and advanced (it lets you talk and view shared screens in real time)
But the problem is, as a productivity app, it's not as fun as Flappy bird or 2048. And that's why it's hard to get massive viral traffic.
I would love to hear from someone here who has experience with driving downloads for productivity apps. Thanks.